90® is a creative collective born in Turin in 2017. Founded by Michael and Woc, supported by a group of friends and excellent minds from the Turin creative scene, the brand presents itself not only as a clothing design project but above all as a true experimental journey in 360-degree creative collaboration. Starting from the creation of accessories, unique garments, and customizations with carefully selected recycled fabrics, to the development of different collections. Thanks to the close collaboration between the various creative minds involved in the project, the brand soon becomes a reference point in the independent creative scene.
Team
Woc – Founder & Creative Director
Michael – Founder & Writer
Comfyyy – Art Director & Graphic Designer
Garruk – Sound Art Direction
Daniel Simon – Manager
Fruttaeverdura – Smile Designer
Woc – Founder & Creative Director
Michael – Founder & Writer
Comfyyy – Art Director & Graphic Designer
Garruk – Sound Art Direction
Daniel Simon – Manager
Fruttaeverdura – Smile Designer
Via Sacchi 44/c
Opening Soon
Community
Smetzz, Pongie, Ingrid, Tom Pedrana, Nicolò Roccatello, Nicolò R. Creazzo, Giorgio Sandrone, DVRTN, Bruna, Lorenzo Donato, Sabla, Phillip Jondo, River Yarra, Dave Zeta, Ivan Cazzola, Nomoreluca, Fruttaeverdura, Vips Crew, Sano, Luca La Piana, Simone Di Gioia, Erik Saglia, Vittoria D'Amico, XIII, Claudio Lorusso, Fouturista, Evissimax, Marta Giunipero, Marco Clemenz, Eugenio La Rosa, Dario Fanelli, Davide D'Ambra, Stronzette, Willie Peyote, Ulsa, Amphibia Family, Bunkereeno Collective, Ilaria Marzolla, U.nico, Max Casacci, Barabbah, S.l.z.v, Steezy Al, Ricky Richardz, Niccolò Geuna, Dobos, Pellegrino, Atlante, Push Party, Ilaria Malltezi, Riccardo Cagnotto, Filippo Russo, Pit Freski, Elisa Pelizza, Tony Sorodoc, Francesca Condo, Cream Shop, Sericraft, G Pillola, Ricky J, Riccardo Biga, Luca Ferrero, Danny Bronzini, Andrea Mangolini, Inchiostro Puro, Tosci123, Emme_E, Alex Dandy, Mattia Dalla Pozza, Lucas701, Lamalcostume, Francesca Disconzi, Giacinta Gandolfo, Combo, Spazio Muffa, Rong 2018, Andrea De Carlo, Frank Sativa, Happy Trill, Blackpram, Quel Santo, Ritual Club, Matteo Ward, Fabio Mattiuz, Daniele Risalvato, Lamusa II, Sunny Levi, G Pillola, Daniele Griffo, Press Press Milano, Marcolino Ultrasuoni, Daniele Mana, Pinsyl, Kawari, Kavah, Pugni, Horas Kebab, Quarzo Blu, Luke Beats
![]()
Smetzz, Pongie, Ingrid, Tom Pedrana, Nicolò Roccatello, Nicolò R. Creazzo, Giorgio Sandrone, DVRTN, Bruna, Lorenzo Donato, Sabla, Phillip Jondo, River Yarra, Dave Zeta, Ivan Cazzola, Nomoreluca, Fruttaeverdura, Vips Crew, Sano, Luca La Piana, Simone Di Gioia, Erik Saglia, Vittoria D'Amico, XIII, Claudio Lorusso, Fouturista, Evissimax, Marta Giunipero, Marco Clemenz, Eugenio La Rosa, Dario Fanelli, Davide D'Ambra, Stronzette, Willie Peyote, Ulsa, Amphibia Family, Bunkereeno Collective, Ilaria Marzolla, U.nico, Max Casacci, Barabbah, S.l.z.v, Steezy Al, Ricky Richardz, Niccolò Geuna, Dobos, Pellegrino, Atlante, Push Party, Ilaria Malltezi, Riccardo Cagnotto, Filippo Russo, Pit Freski, Elisa Pelizza, Tony Sorodoc, Francesca Condo, Cream Shop, Sericraft, G Pillola, Ricky J, Riccardo Biga, Luca Ferrero, Danny Bronzini, Andrea Mangolini, Inchiostro Puro, Tosci123, Emme_E, Alex Dandy, Mattia Dalla Pozza, Lucas701, Lamalcostume, Francesca Disconzi, Giacinta Gandolfo, Combo, Spazio Muffa, Rong 2018, Andrea De Carlo, Frank Sativa, Happy Trill, Blackpram, Quel Santo, Ritual Club, Matteo Ward, Fabio Mattiuz, Daniele Risalvato, Lamusa II, Sunny Levi, G Pillola, Daniele Griffo, Press Press Milano, Marcolino Ultrasuoni, Daniele Mana, Pinsyl, Kawari, Kavah, Pugni, Horas Kebab, Quarzo Blu, Luke Beats
